As Hurricane Sandy made landfall Monday, the freak storm flooded data centers in New York City, taking down several major websites and services ? Datagram including The Huffington Post, Buzzfeed and Gawker ? that depended on them to run their businesses.
Several websites stored their data at a lower Manhattan data center run by Datagram, whose basement was inundated with water during the storm, flooding generators that were intended to keep the power on. In a statement, Datagram said no customers lost data and that it was working to restore its emergency power systems.
For companies who rely on those servers, the stakes were high. Every hour their website was offline posed an increased risk that they will lose customers or readers, said Philip Jan Rothstein, a consultant who helps companies manage business risk in disasters.
?At some point, customers are going to say ?I?m going to get this elsewhere? or the equivalent, or ?Gee, I forgot, I?ve been using something else for so long, why would I go back???
See Websites Scramble As Hurricane Sandy Floods Data Centers, by Gerry Smith and Betsy Isaacson for Huffington Post.
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Tags: Buzzfeed, data center, Datagram, flooding, Gawker, Huffington Post, Sandy
Source: http://www.rothstein.com/blog/websites-scramble-as-hurricane-sandy-floods-data-centers-2/
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